We truly found ourselves in the Barbie World... since 2018, when our partnership with Mattel started. Over the years, it's been a love story of flashy pink graphics, since we're creating the promotional assets for online, printed and in-store materials. We keep enjoying this colorful collaboration – with the Italian Marketing Department and the Californian HQ – which always amazes us with some life in plastic. Also, we appreciate Mattel's new policy of inclusivity concerning multiple kinds of diversities.